How making sense of Open Banking data can power your business
WOE 15:30 - 16:00
Open Banking has revolutionized how merchants from different industries interact with customers. It allows merchants to better understand their customer’s financial behaviour and use this data to make smarter decisions about their business. For example, merchants can use Open Banking data to identify customer purchase trends, identify potential customers, and create targeted promotions. Open Banking data allows merchants to create a better customer experience by offering personalized services and products. By leveraging the power of Open Banking data, merchants can better understand their customers, increase their customer base, and become more profitable.