Mira Van Houwelingen is the Chief Marketing Officer (CMO) at Travix, a global online travel agency (OTA) with a focus on flights, headquartered in Amsterdam. In this role, Mira leads Travix’s global marketing initiatives, with a primary focus on positioning the company’s direct brand, CheapTickets, as the leading online travel agency in the Belgium and Netherlands. Prior to joining Travix, Mira was Head of Marketing for the Netherlands at grocery delivery company Getir, where she played a key role in launching and growing the brand in the Dutch and European markets. She has also held prominent marketing positions, including Head of Marketing & Digital at Moët Hennessy, and various roles at Rituals and Unilever. She has a passion for crafting both teams and marketing campaigns that drive brand awareness, acquisition, and above all growth.