Datatrics is a Customer Data Platform (CDP) for marketers to create personalized customer journeys and to increase online conversions.
Datatrics is a SaaS platform where you can easily connect all your internal data sources, like your CRM system, email tool, social media channels and many more. We bring all your data together. Besides the internal data sources, Datatrics enriches the data by adding external data sources like demographic data, weather forecasts and traffic information. Based on the collected data, our smart algorithms and Machine Learning, 360-degree customer profiles are created. Based on those customer profiles, you can target your customers with relevant content along their customer journey. You can serve personalized content and products for each unique visitor. The dynamic content can be used on your website, in email marketing and in advertising. By being more relevant, Datatrics increases your reach, conversion, customer loyalty and engagement.