RSS feed Webwinkel nieuws http://www.webwinkelvakdagen.nl/ Deze webfeed houdt u op de hoogte van nieuwe berichten op Webwinkelvakdagen.nl. hybris, Unic to roll out benchmarking tool via the e-commerce Foundation http://www.webwinkelvakdagen.nl/en/news/hybris_Unic_to_roll_out_benchmarking_tool_via_the_e-commerce_Foundation eCommerce Benchmark, in collaboration with non-profit organization e-commerce Foundation.

For B2B and B2C merchants
The e-commerce Benchmark website has been developed as an online evaluation tool for B2B or B2C merchants and retailers, which allows businesses to compare their own e-commerce activities with those of competitors. Additionally, participants will gain access to information and enables them to transform and upgrade their businesses.

When accessing the information companies are not required to provide their name and address so each benchmark which enters the system is manually checked to detect any false data which might have been submitted.

The e-commerce Foundation has been created to help companies as well as the industry to upgrade their e-commerce activities, by sponsoring research studies, facilitating knowledge sharing and supporting benchmarking efforts.

The e-commerce Foundation is currently sponsored by Unic, Hybris and Dutch online payment services provider Buckaroo.

Source: The Paypers


 Research shows online shoppers prefer PayPal over credit cards http://www.webwinkelvakdagen.nl/en/news/Research_shows_online_shoppers_prefer_PayPal_over_creditcards
The report has also indicated that PayPal has become the most popular form of payment for consumers across Europe and the Middle East.

Increased use of mobile
The recent research has also unveiled that 45 percent of UK respondents use their mobile devices when they want to locate the nearest store, 32 percent use them to search for products and services, 30 percent for online coupons and 19 percent scan in barcodes for product information. The results have also shown that globally 41 percent of consumers use their mobile devices to research products and services and almost 25 percent make payments via their mobile phones.

The research conducted by IMRG, a British trade body for online retailers, has revealed that 24 percent of consumers have used their smartphone to access websites while out shopping.]]> PayPal introduces "Send Money" Facebook application http://www.webwinkelvakdagen.nl/en/news/PayPal+introduces_%22Send+Money%22_Facebook_application
Peer-to-peer payments free of charge
Furthermore, peer-to-peer payments via Send Money are free of charge and users will only have to comply with PayPal’s international fees and standard limitations. In recent news, PayPal has released the 3.0 version of its mobile payment application for Google's Android 3.0 operating system with near field communications (NFC)-based functionality.

Source: The Paypers
6 SEO Myths You’re Probably Following http://www.webwinkelvakdagen.nl/en/news/6_SEO_Myths_Youre_Probably_Following
1) SEO Is Done Once

Let’s start by killing this myth right off the bat. SEO is a constant process, driven primarily by how you choose to write your content. While there are a few “set and forget” items that count toward your overall search ranking, much of what needs to happen will come into play with every single item that you post to your website.

2) Keyword Density Matters

Want to see your site disappear from Google search results? Just stuff a bunch of useless keywords into everything you post. While it used to be true that having repetitive keywords (nearly to the point of making something unreadable) would help you to appear higher in search rank, that’s been fixed ages ago.

Today, with Google’s Panda algorithm, it’s not only fixing the problem it’s also penalizing the people who are still causing it.]]> A Swedish e-retailer swoops into Europe and aims for the world http://www.webwinkelvakdagen.nl/en/news/A_Swedish_e-retailer_swoops_into_Europe_and_aims_for_the_world
CDON Group says the expansion is in response to an increase in demand from consumers in other countries who want to buy products on Nelly.com. The site sells products from more than 750 brands.

“The EU presents an enormous opportunity for us,” says Mikael Olander, president and CEO of CDON Group. “We have a world-class web site and a scalable operation that allows us to launch new territories cost efficiently and direct our attention to the countries that respond best to our offer. Our aim is to become a global top-of-mind destination for online fashion retailing.”

Nelly.com content is viewable in Swedish, English, German, Danish, Norwegian, Finnish and Dutch.]]> Belgian webshops launch SafeShops.be http://www.webwinkelvakdagen.nl/en/news/Belgian_webshops_launch_SafeShops.be
A few of the big names in the Belgian e-commerce sector, including Sunweb.be, Coolblue.be, Foto.com, Proxisazur.be, Vente-Exclusive.com, Snapstore.be, Teatower.com, Internetvista.com, Lenseo.com, Biofan.be and yvesrocher.be, launched SafeShops.be today. The initiative was born thanks to the enthusiasm of the participating e-entrepreneurs to create a platform for the e-commerce sector in the BeLux region.

Co-founder Jo Vansteenvoort, CEO of Proxisazur.be explains: "We were together in finding that until now there have been too few good initiatives aimed at building the confidence of consumers in e-commerce.]]> Buckaroo receives DNB payment institution licence http://www.webwinkelvakdagen.nl/en/news/Buckaroo_receives_DNB_payment_institution_licence
The licensing requirement applies to all payment institutions, including PSPs. This stems from the Payment Service Directive (PSD) that took effect in all EU member states on 1 November 2009. Transitional arrangements were put in place for payment service providers, such as Buckaroo, that were already active in the payment market prior to 5 December 2007 to enable them to prepare for the new legislation and regulations.

The PSD is an EU regulation that is intended to increase the transparency and efficiency of payment traffic within the European Union. In Dutch law, this regulation is included in the Financial Supervision Act [Wet financieel toezicht, WTF]. DNB monitors compliance with these regulations and only issues a license to businesses that satisfy a broad set of rules and requirements that ensure the reliability, quality and stability of the European payment system.

“We are very proud that DNB has issued the licence to Buckaroo”, says Michel van Westen, Business Executive of Buckaroo.]]> Only 4 months after its launch Facebook is shutting down Facebook Deals service http://www.webwinkelvakdagen.nl/en/news/Only_4_months_after_its_launch_Facebook_is_shutting_down_Facebook_Deals_service
“After testing Deals for four months, we’ve decided to end our Deals product in the coming weeks,” said a spokesperson. “We think there is a lot of power in a social approach to driving people into local businesses. We’ve learned a lot from our test and we’ll continue to evaluate how to best serve local businesses.”

Facebook’s Deals service was launched as an obvious response to Groupon and LivingSocial and other local deal sites. Besides Facebook also Google responded with its own Daily Deals service after it failed to purchase Groupon late last year. Facebook’s product was very similar to any of the others on the market and failed to successfully leverage much of Facebook’s social graph in the way that other products like its games do.

The question is if Facebook will abandon the deals market altogether or that it will take what it has learned from its first attempt and come back with a more agressive option.

Source: The Next Web

 Paysafecard buys Dutch online payment provider Wallie http://www.webwinkelvakdagen.nl/en/news/Paysafecard_buys_Dutch_online_payment_provider_Wallie
This move further expands the Vienna based company's position as the international market leader in the fast growing prepaid payment industry.

Michael Müller, CEO of paysafecard.com Wertkarten AG, on the deal: "We are pleased to announce the takeover of Wallie. We have further expanded our business area, underline our long-time commitment to the fast growing online games sector and strengthen our position as a leading provider of prepaid solutions."

"This successful deal is a major milestone for both companies," said Jean-Paul Roussin, advisor at Intuitucapital and Director of Wallie supervisory board and in charge of the transaction on behalf of Wallie since 2010. "Our mission over the last year was to put Wallie in a position to get integrated in a major player."

About Wallie
Wallie is currently live in eleven countries in Europe with their 'Wallie'-branded prepaid solution.]]> E-commerce suppliers hybris and iCongo join forces http://www.webwinkelvakdagen.nl/en/news/E-commerce_suppliers_hybris_and_iCongo_join_forces

hybris and iCongo announced they are joining forces to form the largest independent cross-channel commerce software company in the world. This new company will be called hybris.

With the unification of both companies’ technologies and services hybris wants to offer market leading multi-channel commerce solutions that deliver a shared vision of ‘complete commerce’. The company wants to revolutionize the way organizations engage with their customers.

“Along with many years of combined expertise designing and implementing cross-channel commerce and driving revenue for our customers, joining forces will make it possible to rapidly extend our international operations and offer exciting new deployment models.” says Ariel Lüdi, CEO hybris.
”Our new, highly flexible and agile platform will make it possible for organizations to seamlessly interact with customers in any channel – web, print, call center, mobile, and in-store – opening the way to a new era of ‘complete commerce’ that unites the online world with bricks and mortar locations.]]> Logistics is stumbling block for many e-shops http://www.webwinkelvakdagen.nl/en/news/Logistics_is_stumbling_block_for_many_e_shops
The right choice of logistics determines the success of an online shop and directly affects the choice of online consumers. The Flemish Institute for Logistics (VIL) will therefore, in cooperation with nine companies (Colruyt Group Krëfel, bpost, Fiege, Neckermann, Unigro, P & G, Libridis and Mondial Relay), determine what improvements are needed in the area of logistics in e- commerce.

Webshop as market expansion
The e-commerce sector in Belgium is still in its infancy. Of those surveyed, about half have been active with their webshops less than one year.]]> Shopify enters partnership with Zibaba for Facebook Stores http://www.webwinkelvakdagen.nl/en/news/Shopify_enters_partnership_with_Zibaba_for_Facebook_Stores
Via the Zibaba Facebook Storefront application, Shopify enables customers to create a Facebook store from their existing Shopify store. Israel-based Zibaba currently provides the storefront service in over 13 different languages. The store also features Group Offers, Coupons, fan only discounts, checkout in Facebook and a wide range of marketing support tools.

In May 2011, Shopify has entered a partnership with Skrill Holdings, which operates a European digital payments platform under the Moneybookers brand, to enable its customers to purchase products and services via the latter’s payment service.

Source: The PayPers

 Payment-by-password for mobile devices http://www.webwinkelvakdagen.nl/en/news/Payment_by_password_for_mobile_devices
As part of the agreement, the new white labelled service powered by App55, dubbed Card Hub, enables retailers to offer their customers a payment-by-password function. This allows them to make a purchase via any device, including mobile. Customers are able to make credit card purchases in-app via any web-enabled device using a password. Additionally, Card Hub allows consumers to pay inside the merchant’s brand.

Cooperation WorldPay and AcceptEmail
In recent news, WorldPay and Dutch e-billing services provider AcceptEmail have signed an agreement to provide an integrated service for electronic billing and online payment. As part of the deal, AcceptEmail existing and new customers will now benefit from the opportunity to pay via WorldPay’s multiple payment methods.

Source: The Paypers

 Emailvision finalizes the acquisition of smartFOCUS Group PLC http://www.webwinkelvakdagen.nl/en/news/Emailvision_finalizes_the_acquisition_of_smartFOCUS_Group_PLC
Personalized relationship marketing
As online marketers increasingly move from a „one size fits all” approach to more personalized relationship marketing, the customer intelligence product from smartFOCUS enables them to execute targeted marketing campaigns with significantly higher response rates.

Nick Heys, Chief Executive Officer of Emailvision, said, “Both Emailvision and smartFOCUS have a mission to help marketers build more profitable relationships with their customers. The combined global operations and products open up new marketing opportunities for all of our clients. Our clients will now have the best of both worlds by bringing together campaign management software for email, mobile and social marketing with powerful customer intelligence from smartFOCUS.”

Chris Gater, Chairman of the Board for smartFOCUS said, “Having built smartFOCUS into one of the worlds leading customer intelligence software companies, the board of directors and I unanimously approved the offer from Emailvision because it represents great value to shareholders and a great future for the company.]]> Hybris and Sorriso Technologies Provide First Combined eCommerce, eBilling, eCare Offering for Telco Companies http://www.webwinkelvakdagen.nl/en/news/Hybris_and_Sorriso_Technologies_Provide_First_Combined_eCommerce_eBilling_eCare_Offering_for_Telco_Companies
hybris, a leading multichannel commerce software vendor, has today announced that it has joined forces with Sorriso Technologies, provider of online bill-centered customer care software. Together they will offer a fully integrated eCommerce, eBilling, and eCare software solution for telecommunication service providers. This unique offering enables telco organizations to deploy a single, flexible, and optimized online customer portal that addresses all aspects of the customer life-cycle including new customer acquisition, invoice to cash, online service, account management, and increased revenue per customer.

Simple and cost effective
The first of its kind, the hybris/Sorriso telco customer portal brings simplicity and coherency to an area that’s previously been complex and fragmented with most telecommunications vendors being forced to integrate several different solutions on their own.]]> 5 Helpful Mobile Web Design Tools & Resources http://www.webwinkelvakdagen.nl/en/news/5_Helpful_Mobile_Web_Design_Tools_Resources
  1. 320 and Up
    320 and Up is a HTML5 project starter kit that was created around the idea that, in a world where mobile browsing is prevalent, designers should start by designing for the smallest viewport and work the design upwards. It’s a stark contrast to the standard approach, which is to create a design for desktop and scale it down.

  2. Treesaver
    Treesaver is a JavaScript framework that helps you create magazine-style layouts easily.]]> Start-up Shopobot compares prices and helps customers decide when to buy http://www.webwinkelvakdagen.nl/en/news/Start-up_Shopobot_compares_prices_and_helps_customers_decide_when_to_buy
    Online retailers frequently change prices to test which one maximizes revenue and to wage price wars with other sites. “Many consumers think if they buy a product today, it will be the same as tomorrow,” sais Dave Matthews, a Shopobot co-founder. “But even at Amazon a digital camera might move $50 or $100 throughout a week, a level that we were pretty shocked at.” People can track the prices of certain items, receive alerts when a price declines past a certain threshold and get recommendations on where to buy items for the lowest price.]]>         E-commerce payment risk declines in Europe http://www.webwinkelvakdagen.nl/en/news/E-commerce_payment_risk_declines_in_Europe
    The overall chargeback rate declined 29% to 0.1725% in the period October 2008 to September 2009, compared with 2.431% in the previous 12-month period, the payment processor says in its recently released “E-Retail Report 2010.”

    For credit cards, the rate of chargebacks—in which the merchant has to reverse the charge, usually as a result of fraud—declined to 0.1732% from 0.2470%. For Maestro, the leading debit brand in Europe, the decline was from 0.536% to 0.1312%.

    Large decrease in chargebacks for luxury goods
    Particularly dramatic was the decrease in chargebacks on transactions above 500 euros (US$714). That rate declined to 0.7632% from 1.4573% the previous year, good news for online sellers of luxury goods.

    3-D Secure
    One reason for the reduced fraud risk, the report says, is the growing adoption in Europe of security methods known as 3-D Secure promoted by the major card brands under the names Verified by Visa and MasterCard SecureCode.]]>         Plutosport renews website in collaboration with Softlution and hybris http://www.webwinkelvakdagen.nl/en/news/Plutosport_renews_website_in_collaboration_with_Softlution_and_hybris
    Plutosport sells since 2005 more than 4000 different brands of sports equipment online. The existing e-commerce solution no longer met the requirements of Plutosport because it was based on an earlier version of e-pages that had insufficient flexibility. Data transformation and migration of the old e-commerce application to the new application was therefore necessary. Furthermore, it was previously not possible to simultaneously offer multiple brands and product descriptions. Partly for these reasons Plutosport has finally chosen a new approach in cooperation with Softlution and hybris.]]>         International cooperation should put Ideal on the map in Europe http://www.webwinkelvakdagen.nl/en/news/International_cooperation_should_put_Ideal_on_the_map_in_Europe
    The Austrian Eps and German Giropay will together with Ideal develop an open infrastructure that allows consumers to easily purchase online in other European countries.

    Current market fragmented
    The goal is to develop a joint payment method for all of Europe. This requires, however, that the various national issues in areas such as security and legal issues are addressed.

    In the end of March there should be a first draft in which the possibilities are discussed. In the summer, the European Payments Council (the banks) will introduce a first version of the framework.

    Source: Emerce


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    TIE Kinetix winner Saas Excellence Award http://www.webwinkelvakdagen.nl/en/news/TIE_Kinetix_winner_Saas_Excellence_Award
    The SaaS Excellence Award honors those whose participation in SaaS enablement programs has resulted in highly innovative offerings that achieve impressive commercial success within their market. This year, Netherlands-based TIE Kinetix was recognized for their technology and important contributions to the larger SaaS enablement effort.

    The TIE MamboFive Commerce Suite, TIE Kinetix’ E-commerce solution, is a complete, scalable and proven solution for E-commerce that is adaptable to both large and small enterprises. Whether a company is in the B2B, B2C, or a combination of both, this 100% Software as a Service (SaaS) solution provides a seamless transition of business over the Internet without requiring any complicated hardware, software or E-commerce expertise.
    Our customers are provided total control over their web storefronts with powerful adapters ready to integrate existing ERP systems (Exact, Unit4, BaaN, Oracle, SAP WMS and many others).


    Bob Palumbo, vice president of Channel Marketing for Progress Software: "Progress is committed to the success of our partners and their customers providing superior technology to help them create innovative business applications, as well as consultative programs to help each become leaders in their respective markets.]]>         New legislation to stimulate European online shopping http://www.webwinkelvakdagen.nl/en/news/New_legislation_to_stimulate_European_online_shopping
    The new directive should encourage cross-border online commerce in Europe, both on the side of consumers and on the side of the merchant. With the unification, the consumers know better what their rights are, when purchasing online in another European country .

    Product delivery and delivery times
    Besides the reflection period, there are also new regulations considering delivery times. Sellers must deliver the product within the agreed timetable. If he fails, the consumer may abandon the sale and ask for a refund. For physical goods, the vendor is responsible for any damage of the product up to the front door of the customer.]]>         Online shops in the Benelux are doing well http://www.webwinkelvakdagen.nl/en/news/Online_shops_in_the_Benelux_are_doing_well
    Also this year, a 20.4% growth is expected in online sales in the Benelux. The total retail sales in Belgium, Netherlands and Luxembourg will however only end 1.8% higher, is projected.

    Benelux scores average
    The online sales in the Benelux are average in Europe.The biggest climber is Poland, where online sales are expected to increase by 33%, while in Great Britain the growth will be no more than 14%.

    The growth in online sales will not only benefit existing, large online stores, expects the Dutch branch organisation Thuiswinkel.org. Director Wijnand Jongen also foresees a growing number of online stores. "There is plenty of room for growth in all areas, large and small retail stores, established parties and new entrants at the top and bottom of the market."

    Source: Financieel Dagblad


    Groupon launches self service for retailers http://www.webwinkelvakdagen.nl/en/news/groupon_launches_self_service_for_retailers
    Groupon Stores
    In hometown Chicago, the first Groupon Stores surfaced the last couple of days. Retailers can create these pages by themselves and decide which discounts they offer to visitors and members of Groupons mailing lists.

    Groupon Stores are by the company itself described as 'the future'. Groupon has employed a total of 2,500 men of whom 1,600 work in the marketing department. Many of them go from city to city, from shop to shop to discuss with retailers which deals they can make through the site.

    In Stores, Groupon shifts the action of its sales team to the retailer. Google AdWords has basically the same model.

    Consumers can follow actions of their favourite Stores
    The new service also means that consumers can take discounts from specific stores.]]>         EC announces international monitor for online retail http://www.webwinkelvakdagen.nl/en/news/EC_announces_international_monitor_for_online_retail Under the supervision of the European Commission there will be a monitor which will measure online retail in a standardized way, the Global Ecommerce Measurement Standard. Sector organizations of various countries support the initiative.

    Standardized instrument
    So far there are no standardized measurement tools or metrics for the e-commerce sector. Sector Data are too often at their discretion collected by local researchers. Such studies rarely give an accurate, let alone complete, picture of online retail.

    Thanks to the Global Measurement Standard, it will soon be possible to compare e-commerce in different countries and in different subsectors.]]>         Facebook becoming more and more important to webshops http://www.webwinkelvakdagen.nl/en/news/facebook-becoming-more-and-more-important-to-webshops
    Through the use of the "Like" button, shoppers can indicate which products the like in paired webshops, after which these products will be displayed in their network of Facebook friends. This new tool of PowerReviews works exactly the other way around. Reviews on the sites of e-tailers will be enriched with information out of the Facebook profile of the reviewer, among which his/her age and gender even if their is no direct link between de shopper and the reviewer.

    92% of online shoppers reads reviews
    Recent studies show that 92% of American shoppers read reviews about the product and/or webshop before they make a sale.
    The more information is accessible about the reviewer, the more believable the review will be judged to be and shoppers will act sooner in making a purchase.]]>         MasterCard and Borderlinx collaborate to stimulate crossborder online shopping http://www.webwinkelvakdagen.nl/en/news/MasterCard_and_Borderlinx_collaborate_to_stimulate_crossborder_online_shopping announced an agreement with Borderlinx, the international industry leader in global cross border e-commerce shopping. The agreement improves access and convenience for cross border online shoppers and supports MasterCard’s global e-commerce strategy, designed to grow online spend while delivering a better online payment and shopping experience.

    By working together, MasterCard and Borderlinx are enabling an enhanced online commerce experience that allows shoppers from many markets around the world to make purchases initially at U.S. and U.K. retail websites using their MasterCard branded cards. Cardholders will be able to leverage the Borderlinx platform, which facilitates international e-commerce by establishing a local address for foreign shoppers, applying tax, duty and delivery charges, and integrating with shipping services to ensure that they receive their goods when they want them.

    “We know that today’s consumer is interested in shopping online internationally, but is often discouraged by limitations,” said Geoff Iddison, Group Executive, e-Commerce and Mobile, MasterCard Worldwide.]]>         Intershop again increases revenues in second quarter 2010 http://www.webwinkelvakdagen.nl/en/news/Intershop_again_increases_revenues_in_second_quarter_2010 Intershop Communications AG, provider of integrated e-commerce solutions, this week published its results for the first half of 2010.
    The company achieved net revenues of EUR 8.9 million in the second quarter of 2010, thus again exceeding the record revenues of EUR 8.3 million in the first quarter. The cumulative net revenues of EUR 17.2 million represent the best half-year performance since 2003, according to a press message of the company.

    The increase of 26% on the same period of the previous year was primarily achieved due to the expansion of business with major existing customers (Platinum Accounts).

    The net result for the period was EUR 395 thousand following EUR 440 thousand in the previous year – this reflects the significantly increased investments.]]>         Online order delivered within 90 minutes http://www.webwinkelvakdagen.nl/en/news/Online_order_delivered_within_90_minutes
    Shutl was launched last year by Tom Allasson, with support from Simon Murdoch, former director of Amazon Europe. Shutl is supposed to let the item "delivery" grow along with the development of e-commerce in general.

    Three reasons for the rapid delivery options
    Murdoch and Allasson bring on three reasons for the rapid delivery options of Shutl. Firstly, companies who deliver on the same day work more efficiently than firms that focus on multi-day delivery. Secondly, the formula benefits from volume discounts on the prices of carriers. And finally Shutl appeals especially to their last minute residual capacity, which keeps prices low.

    The founders think of Shutl as "a significant game changer for e-commerce", because it gives more power to multichannel retailers.]]>         Five Ways to Get Unique, Keyword-Relevant Content on Your E-Commerce Site http://www.webwinkelvakdagen.nl/en/news/Five_Ways_to_Get_Unique_Keyword-Relevant_Content
    1. Write Category Descriptions

    For many e-commerce websites, optimization for primary keywords will focus on their category pages. The problem is that most category pages have little content, comprising mostly images and links.

    An effective way to overcome that challenge is to write descriptions or introductory copy for each category, to be displayed above or below the product listings.

    2. Rewrite Product Descriptions

    Although category pages may be the focus for primary keywords, product pages offer a wealth of longtail keyword opportunities.]]>